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Showing posts from May, 2022

4 ways website design affects content marketing

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  According to the 2022 report by Statista , there are about 5 million internet users worldwide, which is 63% of the total population.  When over half of the world's population uses the internet, you would want to take your business online. However, it does not end at building your website and just putting it out there to float in the sea of websites; online business is much more than that.  Many tactics and strategies should be applied to make your business a success. However, besides your products and services, it is essential to put effort into marketing to let people know what you are offering.  As digital marketing has replaced traditional marketing, businesses should incorporate SEO, social media, PPC, content, and other marketing strategies.  82% of marketers actively invest in content marketing, says the Hubspot research. What is content marketing? Content marketing is creating and sharing content on social media, as podcasts, blogs, websites, press releases, print publica

Why is graphic design important in social media marketing?

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  Social media has managed to worm its way into half of the population of the world, and according to research by Backlinko, the number of active social media users is over 4.48 billion across the globe. Moreover, a user accesses on average 6.6 social media platforms monthly.  When social media offers a plethora of prospects, you would not want to miss out on the boatload of customers for your business. However, it is beneficial and time-efficient to hire an acclaimed social media agency in London to manage your business according to different social media platform algorithms. What is social media marketing? It is a process of generating creative content for social media platforms to promote products or services. In addition, it is about meeting your target audience where they are and socially interacting with them. Apart from creating compelling and insightful content, another highly important factor is graphic design. Graphic design attracts customers, builds brand awareness, and pr